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kinder clean

  • Posts: 603
Re - Your ideas for the wording on my van.
« on: September 21, 2009, 06:50:34 pm »
I'm getting the van graphics re done this week ( should have been done on Friday, don't ask )

Anyway, every time I look at the wording I change my mind again.  ;D

What do you think of the following bullet points for the rear of the van :

Rapid Drying Times

Non Franchise Family Business

Premium Child & Pet Friendly Products

Satisfaction Guaranteed

No Shrinkage Guaranteed ( I read somewhere never use the word "No" but I can't think of another way of wording it )

20 times more powerful than the old fashioned truck mount cleaners ! ( Kidding !!! calm down !! calm down  ;) I know its only 19 really )

Any good suggestions welcome.

Thanks

Paul

derek west

Re: Re - Your ideas for the wording on my van.
« Reply #1 on: September 21, 2009, 06:57:31 pm »
1) company name

2) carpet and upholstery cleaners with professional or speacialist next to it.

3) a good selling point, mine is rapid drying times

4) and possibly domestic and commercial.

5) a logo to accompany your name unless your name is your logo.

anymore than that is a waste of time in my eyes

less is more. ;)

derek

Steve Barnett (Carpet Care Plus)

  • Posts: 1834
Re: Re - Your ideas for the wording on my van.
« Reply #2 on: September 21, 2009, 07:01:51 pm »
I agree with Derek


Steve

PS: definately would not put "no shrinkage guaranteed."

gwrightson

  • Posts: 3617
Re: Re - Your ideas for the wording on my van.
« Reply #3 on: September 21, 2009, 07:03:22 pm »
Paul,

I always feel that the wording ," no shrinkage "  can sow a seed of doubt in some peoples minds, imho it is a negative, why do you need to stress this point you are trying to make?

Got to agree, keep it simple and to the point , I made the mistake of cramming info on mine , and in hinesight would not have done it, well next van will be different.
Its good to see that  your considering the options and not going for the first thing .

Geoff
who ever said dont knock before u try ,i never tried dog crap but i know i wouldnt like  haha

garyfindlay

  • Posts: 788
Re: Re - Your ideas for the wording on my van.
« Reply #4 on: September 21, 2009, 07:13:55 pm »
Eco Friendly products? Get straight to the point. A customer only sees it briefly at lights etc so has to know exactly what you do in a short space of time.

Joe H

Re: Re - Your ideas for the wording on my van.
« Reply #5 on: September 21, 2009, 11:51:31 pm »
I got a client and when I asked her why did she choose me she said "you were the only one that said no shrinkage - I have had shrinkage in the past".

Mike Halliday

  • Posts: 11581
Re: Re - Your ideas for the wording on my van.
« Reply #6 on: September 22, 2009, 07:18:07 am »
I'm getting mine designed at the moment all it will have is.....

 name,
professional carpet & upholstery cleaning
Tel No

I wanted to keep it simple

mike
Mike Halliday.  www.henryhalliday.co.uk

Mike Halliday

  • Posts: 11581
Re: Re - Your ideas for the wording on my van.
« Reply #7 on: September 22, 2009, 07:21:52 am »
ooooh I forgot.

 its also got a giraffe, an elephant a monkey a crocodile and a zebra
Mike Halliday.  www.henryhalliday.co.uk

gwrightson

  • Posts: 3617
Re: Re - Your ideas for the wording on my van.
« Reply #8 on: September 22, 2009, 07:42:26 am »


so nothing new  ;) another picture of you on the van ;D

geoff
who ever said dont knock before u try ,i never tried dog crap but i know i wouldnt like  haha

derek west

Re: Re - Your ideas for the wording on my van.
« Reply #9 on: September 22, 2009, 07:58:02 am »
ooooh I forgot.

 its also got a giraffe, an elephant a monkey a crocodile and a zebra

"animal friendly cleaning solutions" ;D

good thinking mike

derek

clinton

Re: Re - Your ideas for the wording on my van.
« Reply #10 on: September 22, 2009, 08:02:51 am »
Paul

Got to agree  with the guys above and make it simple to read..

Got 2 jobs from my new van already any more and its just a waste.


The Great One

  • Posts: 12722
Re: Re - Your ideas for the wording on my van.
« Reply #11 on: September 22, 2009, 03:42:44 pm »
Hi

Get a picture of Jesus with the wording:

'Carpet Cleaning Miracles Performed'  ;D

Regards

Martin 8)

sherco

  • Posts: 1041
Re: Re - Your ideas for the wording on my van.
« Reply #12 on: September 22, 2009, 04:03:22 pm »
Hi

Get a picture of Jesus with the wording:

'Carpet Cleaning Miracles Performed'  ;D

Regards

Martin 8)
[/quote
And also get the Christian fish logo on there some where.
Natural stone floor restoration service.
Natural stone fixing and repairs.
www.poshstonefloors.co.uk

Jim Gibbard

  • Posts: 79
Re: Re - Your ideas for the wording on my van.
« Reply #13 on: September 22, 2009, 09:49:59 pm »
Paul

Got to agree  with the guys above and make it simple to read..

Got 2 jobs from my new van already any more and its just a waste.



Clinton,
Van looks great, does what is say's on the van !!!
Don't like the superhero character though.  The rest is good, looks bright, modern & easy on the eye.


Jim
www.spic-n-span.co.uk
Cleaning is our Game - Excellence is our Aim !!!

Shaun_Ashmore

  • Posts: 11382
Re: Re - Your ideas for the wording on my van.
« Reply #14 on: September 22, 2009, 09:55:24 pm »
But Clinton is a super hero!

He's our very own Mr.Muscle :o

Shaun

Jim Gibbard

  • Posts: 79
Re: Re - Your ideas for the wording on my van.
« Reply #15 on: September 22, 2009, 10:05:30 pm »
I'm getting the van graphics re done this week ( should have been done on Friday, don't ask )

Anyway, every time I look at the wording I change my mind again.  ;D

What do you think of the following bullet points for the rear of the van :

Rapid Drying Times

Non Franchise Family Business

Premium Child & Pet Friendly Products

Satisfaction Guaranteed

No Shrinkage Guaranteed ( I read somewhere never use the word "No" but I can't think of another way of wording it )

20 times more powerful than the old fashioned truck mount cleaners ! ( Kidding !!! calm down !! calm down  ;) I know its only 19 really )

Any good suggestions welcome.

Thanks

Paul

Paul,
.
Keep it simple & to the point, you need to win customers, not a writing competion.  Like Derek Say's, "Less is More"
Simples


Clinton, 

Perhaps a caricature of you would be more personal.  You could be that superhero!!

Jim
www.spic-n-span.co.uk
Cleaning is our Game - Excellence is our Aim !!!

clinton

Re: Re - Your ideas for the wording on my van.
« Reply #16 on: September 22, 2009, 10:16:43 pm »
Jim

Shaun is right it me ;D

Mike Halliday

  • Posts: 11581
Re: Re - Your ideas for the wording on my van.
« Reply #17 on: September 24, 2009, 04:36:14 pm »
ooooh I forgot.

 its also got a giraffe, an elephant a monkey a crocodile and a zebra

I was not joking this is it they still need to put in the elephant & crocodile
Mike Halliday.  www.henryhalliday.co.uk

derek west

Re: Re - Your ideas for the wording on my van.
« Reply #18 on: September 24, 2009, 04:51:55 pm »
like the animals but the picture of you on the back spoils it ;D
derek

Mike Halliday

  • Posts: 11581
Re: Re - Your ideas for the wording on my van.
« Reply #19 on: September 24, 2009, 04:59:51 pm »
I'm taking that off, its the only bit I don't like, I knew I'd get that comment ;)

but this is the first proof the have sent me, I emailed them and told them to be more adventurous, more animals, a spitfire flying in the sky and a space ship.
Mike Halliday.  www.henryhalliday.co.uk