I have been offered a very attractive deal on A6 leaflets, litho printed...I could go for A5 leaflets but I'd only get half the number of leaflets for my money and being a tightwad...
Has anyone tried A6 leaflets? How did they fare compared to the more usual A5? What was the response rate like?
I mean, you can fit less information on an A6 leaflet but does less info actually make the leaflet more readable and increase response rate? Do custys prefer more blurb on a bigger leaftet?
Any views..?