[Viktor]

We had a good results with one forum member advertising for window cleaning on Facebook.
Have refined messages how we take new jobs and filtered lots of messers.

My brother now runs this as a full time job and offers advertising and customer service on FB. And forwarding a spreadsheet with booked jobs.

We found that best to start with £50 a day ads budget and increase that gradually.

Cost per job beats leafleting costs and required less initial budget as you spend as you go.

If anyone interested to grow they round  message here or contact me on

07517 758251

[deeege]

Let’s see a breakdown of the figures for the people that gave it a go then. £ outlay and customers gained.

[Ste b]

Was it birdy that used it ??

Would be interesting to hear what he has to say.

[G Griffin]

Was it birdy that used it ??

Would be interesting to hear what he has to say.

It was but he isn't well, at the moment.

[Smudger]

sick as a parrot ?

[G Griffin]

sick as a parrot ?

 
But, seriously, he's not; heart trouble, I think. He was in a coma for six days  .

[Viktor]

Yes it's Birdy.
I will confirm if he is ok to post his results.

[Viktor]

OK so all time results in advertising for my business:
Total spend on FB ads £1717
Customers gained 65
So cost per booked customer £26.41

But I have to note that a lot of the budget went in to experimenting that did not gain any results.
Where with Birdy, my brother knew what works and what doesn't and his results are better.

Also I had to stop my advertising as I am single van and with fb jobs + google + referrals and walk ups I could not get through all work and paused campaigns for a bit to catch up.

[Ste b]

sick as a parrot ?

 
But, seriously, he's not; heart trouble, I think. He was in a coma for six days  .

I’m sure he’ll make a flying recovery,

in all seriousness fingers crossed for a full recovery 

[Richard iSparkle]

OK so all time results in advertising for my business:
Total spend on FB ads £1717
Customers gained 65
So cost per booked customer £26.41

Hi viktor

How many weeks was this Campaign over?

[Stoots]

£26 a customer is poor.

You should be averaging about £5 a lead or £10 a Conversion.

I've spent £3k total on my account and whilst I can't tell you how many customers exactly I've obtained its about 1000 leads so assume 500 customers. 

[Richard iSparkle]

£26 a customer is poor.

You should be averaging about £5 a lead or £10 a Conversion.

I've spent £3k total on my account and whilst I can't tell you how many customers exactly I've obtained its about 1000 leads so assume 500 customers.

to be fair it really comes down to the numbers so assumptions about your conversion rate isn't enough.

and assuming a 50% conversion rate is pretty incredible from this type of lead.

i;d be interested to really see what the numbers were if you do spend some time digging into them

also of course it comes down to the quality of the customer you're getting

we've all had the experience of canvassers getting lots of poor quality customers.

i find it hard to believe that a 50% conversion rate from facebook ads would be decent customers at the right price, expecting a regular service, etc etc etc

so what i would be interested to hear is the lifetime value of the customers you're getting from this marketing

i'd rather have a 10% conversion rate of quality customers than 50% conversion rate of messers and bad customers

but obv would be very interested to be convinced otherwise

[Viktor]

£26 a customer is poor.

You should be averaging about £5 a lead or £10 a Conversion.

I've spent £3k total on my account and whilst I can't tell you how many customers exactly I've obtained its about 1000 leads so assume 500 customers.

I'd pay you premium today to deliver this!
Unfortunately that's just chatter. You can get leads no problem (also it depends what you call leads)
But have hard time to believe you get 50% conversion rate. If you do - then you in a wrong business, can make thousands doing advertising

[Viktor]

OK so all time results in advertising for my business:
Total spend on FB ads £1717
Customers gained 65
So cost per booked customer £26.41

Hi viktor

How many weeks was this Campaign over?

You mean when I put it on hold ? Last week.
I

[Viktor]

£26 a customer is poor.

You should be averaging about £5 a lead or £10 a Conversion.

I've spent £3k total on my account and whilst I can't tell you how many customers exactly I've obtained its about 1000 leads so assume 500 customers.

Also at the beginning we have been averaging £10-12 per conversion, but we found that half of those were not quality jobs. So we refined our messages what we send to customers, added first clean charges, explained how we work and how we book jobs:  coversion rate dropped, but we left with quality work. people who pay for what we do.

[Richard iSparkle]

OK so all time results in advertising for my business:
Total spend on FB ads £1717
Customers gained 65
So cost per booked customer £26.41

Hi viktor

How many weeks was this Campaign over?

You mean when I put it on hold ? Last week.
I

No I mean how many weeks did you spent the £1700 over?

[Viktor]

Around 5 weeks. But first several weeks we were more experimenting with lower budget.
And over the course of all weeks we ran lots of experimenting, some worked some didn't.

 

[Viktor]

Birdy results (before he went into hospital)

Total FB ads spend: £1095
Total jobs: £55
Cost per booked job £19.90
Over 3 week's work

[Smudger]

Go on Richard - you know you want to do it !

Darran

[Stoots]

This is last month.

71 leads for about £280

So £4 a lead, just under probably as that's plus 3 messages and 12 comments which no doubt resulted in a few more leads....

I can't give a conversion rate for these as they were not for me.

But I can find some figures of my own results later when I get time.

But to be honest I don't use ads for myself anymore I just post in the right places for free. Picked up about 30 new custs for free this last month.