I've lost 3 or 4, all due to financial circumstances, but I'm hoping they will return when things get a bit more normal.
Unfortunately, in January I had a bit of a 'cull' and binned off about 20 customers. Then 'ironically' I lost about another 5 due to passing away or moving out the area. I wasn't overly fussed because as soon as March comes and the 'silly season' starts, all will be well.
I kind of misjudged that!
However, this has given me push I need to get some more work, so I'm currently doing some Google Ads and will be putting out a little feeler of 5K leaflets.
See how it goes!
what type of key words have you chosen?
I started a google ads campaign last friday. so far it says 5 impressins and zero clicks .
I have no idea what I am doing? I am wondering whether its the radius as I put a 5 mile radius ?
any tips most appreciated
The only tip I can give is google all the info and look it up.
Unless you understand what you are doing, you could end up wasting a lot of money.
Take a few hours out and try to understand what it's all about.
There is loads of help on google concerning key words and it will be far better informed than I am.
It's trial and error.
thanks robbo . I have set a cap on the spend .... tomorrow I will increase the radius to 10 miles , and add some different words ... im not in a hurry. as you say its trial and error and about learning .
I reckon it could be a great tool when used properly... thanks for replying
I would leave the radius at 5 miles, maybe even 3 miles to start with.
Focus on getting the ads correct in this small area and THEN enlarge the area.
By increasing the area, you are increasing the potential to waste money, until you know what you are doing.
You will see that you get a lot of statistics from your google ad - impressions, clicks, calls, key words etc.
Try and understand what they mean. Get a basic tutorial on youtube.
At the end of the day Google will give you statistics and charts and lots of lovely information, but remember...
If you've spent £200 in one month and the phone isn't ringing, then its not working properly!