I don’t mind the cold at all, infact winter is my favourite time of the year, i also worked for a window cleaner when I was about 18 for a few years and that was done traditional so I had to go up cold ladders everyday and honestly it didn’t bother me.
I was concerned with the water possibly freezing overnight or loads of customers cancelling over the winter, also forgot to ask is canvassing a lot harder in the winter, like is it harder to pick up new customers?
As I still plan to canvass over the winter, I will probably just miss out December.
Just a couple of things James.
1. Congratulations on reaching 100 customers.
In my opinion, and this is just my opinion.
2. Do charge extra for 8 weekly cleans.
3. Watch for customers who will move from 4 to 8 weekly and then want to stay on 8 weekly in summer. You need to lay out your stand with regard to this. Once they've gone to 8 weeks its easier for them to stay with 8 weeks. So you need to make it less attractive financially for your customer to dictate this option.
I would discourage longer cleaning cycles in winter but if you get this often then stipulate a small increase for 8 weekly as a special over winter but penalise this price wise over summer. I initially thought that extending cleans was a good idea over winter as I had more customers than hours in the day. But now I extend cleaning times over winter myself when the weather is bad.
4. Over the years we have had a handful of customers cancel over winter with the premise of restarting in Spring. Unfortunately none restarted window cleaning in the Spring. Now, in our books they would just become an ex customer the moment they cancel winter cleaning. If they want you they will phone you. If they do then its your choice if you want them back again or not.
5. I'm not sure I would stop canvassing in December if you need the work. You will definitely get plenty of one off cleans for Christmas which will keep you busy. Price as a premium one off and offer a regular clean from Spring at a reduced maintenance clean price.
Trust me, however you work your business this winter will be different next winter 20/21. Most of us turn down Christmas cleans or offer to schedule the first clean in January. You will quickly find the genuine regulars and the just for Christmas one offs that tried to hook you will the bait of a regular clean.