no need for websites or "welcome packs"...... ......
after getting contact details and name/address i simply agree a price,frequency and payment method with a new customer,thats it....
no need for explanations about working in the rain,cleaning method etc.....unless they ask/query......
The welcome pack is just a little something else to help stand out in a flooded market.
Its the same when I started using business style cards to say windows have been cleaned, years ago in my area. Everybody else just used scrap paper ripped out from a book 😂
Plus its a written reminder of your terms ie work in rain, locked gates after a message and charges of that etc etc. Its very brief but its there. The website is an extension of that, so if they ask about whatever, ie why i work in the rain. Rather than wasting time explaning, I can simply refer them to the site.
Plus the welcome pack includes a magnetised business style card which has all the services I have listed. Yes they may not use it, but again, its a little different to others. Which I have received alot of positive feed back on from new customers. So its effective, well at least for me anyway.