Hi 8weekly, please dont take this the wrong way but your comment is not good advice, its your opinion. Massive growth and domination in very small areas can be achieved if done correctly. I will be adding another 3 vans to my business this year, without increasing the area covered by us.
This is very true.
It all depends on how you do your marketing and marketing isnt just leaflet dropping, its your whole attitude and the way you deal with the customer. I have whole roads of £30 houses now, some started 12 years ago, and most recently yesterday, so i pretty much have the monopoly on quite a few roads now and will continue to focus within my 5-10 mile rad.
The key to it is to keep the customer happy. Evenutally just through housing stock turnover, you will get the monopoly of any road you work if the exisitng custoners you work for are happy with your work ethic, and reliability.
I have met so many window cleaners who are gobby, rude, and treat their customers with contempt and disrespect, they constantly have to replace with new customers by canvassing and marketing.
One particular fella round here is developing a pretty bad reputation for being rude and arrogant with his customers, and has lost a lot of work, i know because some of them are now mine, and they approached me.
I am always polite and respectful when dealing with my customers, even if they are in the wrong. And smiling doesn't cost anything, and that the best marketing