I think it was mentioned before on a previous thread. We are Business Owners, your turnover is not your profit/earnings.
From my experience most people start up a window cleaning round not to earn as much as possible, but do it for personal reasons. Some like the flexibility it offers, so if they have other interests like religious or educational studies/pastimes they can spend time enjoying those things in thier lives.
Some people window clean due to health issues, i know a guy who works 1 day a week he has to look after his ill missus most days and his restbite is a bit of work.
The point is most of these people are not businessmen/women they simply want to enjoy life doing the things they love, looking after those they love.
Then there are those who look at it as a business, as being in business is their pastime, they enjoy the challenges of growing the company and making a living from it even in window cleaning.
No disrespect Nathan but your threads surprise me sometimes, to get your turnover mixed up as your earnings is a very basic mistake and its one you shouldnt be making at your stage of business now. Your earnings are your profits left over.