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Sod explaining about my living costs. Truth is that's nothing to do with your custards, end of story. If you wish to put your prices up, regardless of reason, the custard either takes it or leaves it.
Had exactly same thing a few weeks ago, went up,£3 from 27 to 308'weekly so, yearly increase 6 cleans at 3 , basically I've been sacked for the sake of £18 per year.... Unreal.This sacking was also after a long email explaining costs of living situation etcMr B
Sometimes its down to sheer jealousy. You can see the customer doing the maths in their heads "He charges me £20 for a job that takes 30minutes, that means he makes £40 per hour". And that means you don't fit the box they want you to be in as their window cleaner / house boy. They don't like the fact that you're making more money than they are. What they forget of course is that you're running a business & there is a difference between business TURNOVER & profit.
So what's the best way of approaching a rise.I was thinking a letter 2-3 months before giving a date (let's say 6th April)Notifying them after that date their clean will increase by X amount. Obviously if they are in you can explain in person along with the letter (or just shove it in their hand and run ) To be honest I think a blanket increase say £1 every 2 years would be easier to get them used to it. Obviously those underpriced jobs need to come into line so all work is on a level.Do you think it would be viable to say to the customer "if there's any problem with the price increase, speak to me and I will see why I can do" or would you just be hard and it's a like it or lump it? Perhaps this would depend on the custy...if you don't like doing that job anyway and you don't care then maybe you be firm, if it's an easy job and they are great payers maybe you can say, you know what I'd rather keep you on then lose you over a quid. Are we perhaps being too greedy in some cases? Especially since most of use will be increasing way above the rate of inflation.
Do you think it would be viable to say to the customer "if there's any problem with the price increase, speak to me and I will see why I can do"
It costs money to replace customers though through marketing costs. Of course if you are in a position where they fall on your lap then you are laughing. However most of my customers have been gained through a lot of effort or expense.Just seems daft to lose a great paying, reliable income source for the sake of a quid. Some of my not so good customers I could care less about mind.
This is what i used , it worked just fine bar 2 moaners
"Hi, Hope you're well, Just to let you know we will not be continuing with your window cleaning services. The unexpected price increase has made it financially un-viable for us." Dear Customer,Thank you for your concern as to my health; I am very well and I hope you and your family are too. I appreciate your letting me know that your finances are in such a precarious state that the increase I have applied is making the present level of household expenditure unviable for you. I have been giving some thought as to how you can become financially viable once more and that along with cutting out having clean windows you might consider extra part time work? For example with the 12 weeks holiday in the teaching profession you could get seasonal jobs such as Santa or one of his elves at Xmas, or a job as a Yellowcoat in the summer at Maplins. The benefits would be compounded if you were to cut out your skiing holiday to Switzerland or your Caribbean cruise in summer. I know you do not have to pay towards a pension if you want a viable retirement as I do but nevertheless your being abstemious with your finances now will surely help in the future. Once again thank you for custom to date; it has been much appreciated although I must confess that your leaving has made room for two viable customers from my long waiting list of fair minded folk who appreciate having a good and reliable window cleaner.May flights of angels transport you to your rest.Clearview.P.S. Teachers! ... Leave them kids alone!