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Stoots

  • Posts: 6211
Where's the money in cleaning?
« on: February 28, 2017, 03:30:14 pm »
So I dabble in a bit of carpet cleaning along with a few other services but window cleaning is taking over most of my time.

With windows I can hope to turnover 200 a day 9-3 once the round is full.

So with regards carpets I would want to do 300  a day  to make it really worthwhile pushing into this area, otherwise why bother it would be easier to build the round up with regular work.

The problem is I really don't  see how this is possible given that most of the enquiries I get are usually just for the odd room, I mean how much can you charge for one room?

I just wondered for this guy's who are making 300 plus a day what is your work consisting of? Is it commercial, upholstery or full houses etc?

Wherea the money? What do I need to be looking at selling to achieve my targets ? Or am I better off sticking to windows and trying to maximise the profit in that?

Thanks

dek

  • Posts: 88
Re: Where's the money ?
« Reply #1 on: February 28, 2017, 04:21:41 pm »
If you think about it how often do people have there carpets cleaned ? even Mrs Boquet as a regular might do it twice a year. Think how many years you have to be around to get a full diary. Carpet cleaners spend a hell of a lot of  time marketing and attracting new clients to keep the ball rolling. Okay lots of regular commercial work helps but it all takes time.
Stick to windows you build a good round and it repeats every month. Bingo.
Just my thoughts. Dek,

Mike Halliday

  • Posts: 11581
Re: Where's the money ?
« Reply #2 on: February 28, 2017, 04:31:09 pm »
Some honest facts, based on the thought that you don't want to be working 10hrs a day running your arze off doing £20 jobs......

You won't earn £300 doing single rooms for less than £45, if you want to hit £300 a day you need to be charging £65+ for a living room, you could say you need a min charge of £65.  You will get lots of single room jobs but you will also get full houses or suites+ a couple of carpets over the week/ month things will average out.

But unless  you charge good prices hitting £300 will be hard.

You also need to believe you are worth high prices, you don't have to be worth high prices just have the belief you do
Mike Halliday.  www.henryhalliday.co.uk

Mike Halliday

  • Posts: 11581
Re: Where's the money ?
« Reply #3 on: February 28, 2017, 04:46:10 pm »
So I dabble in a bit of carpet cleaning along with a few other services but window cleaning is taking over most of my time.

With windows I can hope to turnover 200 a day 9-3 once the round is full.

You are 'hoping' to earn £200 a day , here's an idea......... think big........... hope to earn £400. :D
I know a few window cleaners and I know lots of carpet cleaners guess who make the most money? It's not to say one is better than the other but their is more money  on average in carpet cleaning
 
Mike Halliday.  www.henryhalliday.co.uk

Stoots

  • Posts: 6211
Re: Where's the money ?
« Reply #4 on: February 28, 2017, 04:57:47 pm »
Thanks guys. That's added a bit of clarity to the situation.

I don't live in a particularly affluent area, you could say its working class to middle class, a mix of terraced, semis and council mainly with a few larger houses.

With the windows I aim to be at the high end of what Is charged around here. Im not quite at the top but i only know of one company whos prices are higher, this has resulted in the growth being quite slow but that's not such a big deal as I'm looking long term.

With carpets I have been charging 40 for first room and 3 for 100. Those kind of prices which seem to be about the high side o the norm around here. Sure there's a few more expensive and a lot cheaper but even at those prices I'm not too successfull.

I suppose from what you guys have said and looking at the figures it would be a hell of a lot of work with marketting to really eclipse the windows to a point that would make it worthwhile. And perhaps such marketting costs longterm would drag the profit margins down. I suppose with windowd once the round is full and you have the gear there's very little to do other than keep topping up the odd drop off every so often.

It might be that I decide to grow my window round further affield in a  more affluent area and offer the carpets solely to existing customers and only at a premium price.

Thanks



Stoots

  • Posts: 6211
Re: Where's the money ?
« Reply #5 on: February 28, 2017, 05:04:03 pm »
So I dabble in a bit of carpet cleaning along with a few other services but window cleaning is taking over most of my time.

With windows I can hope to turnover 200 a day 9-3 once the round is full.

You are 'hoping' to earn £200 a day , here's an idea......... think big........... hope to earn £400. :D
I know a few window cleaners and I know lots of carpet cleaners guess who make the most money? It's not to say one is better than the other but their is more money  on average in carpet cleaning

I know carpets is more money but from what I've just said and knowing the local area with prices 400 a day on the glass is not feasible,  maybe in London.  And 400 a day on the carpets would probably take many many years and more than likely mean I would have to move to a more affluent area.

To be honest these sort of figures would have blown my kind just 2 years ago when I was on minimum wage. So "only 200" a day. Its funny because I came in moaning the other day after working for 5 hours and didn't hit my target of 200 on the glass, a relative was  visiting she works on a care home for about 8 quid an hour should have seen her face lol, I then remembered when 200 a day might as well have been a million.

edward coller

  • Posts: 393
Re: Where's the money ?
« Reply #6 on: February 28, 2017, 05:06:32 pm »
Hi Adam would agree with all that Mike has said.... For a different way of considering the 2 occupations directly, could I ask how many reguler days do w/c ,and I presume you are working just with yourself, turnover £300. If you are say doing that 4 /5 days a week, month in month out I would imagine you are ahead of most of us carpet cleaners on here , of course if thats not a reguler amount per day, well..... Simon

Stoots

  • Posts: 6211
Re: Where's the money ?
« Reply #7 on: February 28, 2017, 05:20:10 pm »
Hi Adam would agree with all that Mike has said.... For a different way of considering the 2 occupations directly, could I ask how many reguler days do w/c ,and I presume you are working just with yourself, turnover £300. If you are say doing that 4 /5 days a week, month in month out I would imagine you are ahead of most of us carpet cleaners on here , of course if thats not a reguler amount per day, well..... Simon

No I don't turnover 300 a day.

I don't turn over anywhere near that, I haven't been going all that long and am still in the process of growing but with my current pricing etc I can estimate i could average 200 a day once full.

The reason for the thread is I'm coming up to a bit of a crossroads now where I need to decide whether to continue offering carpets cleaning and other bits like gutters, pressure washing etc pr concentrate fully on windoes only, possibly employing in the future etc.  I suppose I am trying to decide whether to push on further with carpets taking on the financial outlay for marketting and equipment etc. Are  the profit margins substantially more than windows to warrant pursuing it further.

Mike Halliday

  • Posts: 11581
Re: Where's the money ?
« Reply #8 on: February 28, 2017, 05:57:31 pm »
I live on the outskirts of Hull, voted crapest town 3 years on a row, it is in the top five of lowest paid areas in the UK, I actually live 2 miles from the biggest council estate in Europe which though has some good areas has a massive unemployment problem.

It is not a affluent area by any means, but guess what!!! I drive 5 miles in the opposite direction  ;) ;) I hardly ever work in Hull,  I work in the villages and small towns that all the rich people who own business and work in hull ( but would never dream of actually living their) live.

Using where you live as an excuse for low prices is just that an excuse. I bet if you put up your postcode I could fine a £1000,000 house within 6 miles of your front door I bet their is loads of £50,0000 homes within 4 miles.

You still have a minimum wages mentality and are giving yourself excuses to keep within this safe mindset.

 people thicker than you......... Who are not half as good as you........who beat thier kids and a cheat on thier wives are earning the money & living the live you deserve.... Because they believe they are worth it  ;)

Mike Halliday.  www.henryhalliday.co.uk

Stoots

  • Posts: 6211
Re: Where's the money ?
« Reply #9 on: February 28, 2017, 07:09:08 pm »
I live on the outskirts of Hull, voted crapest town 3 years on a row, it is in the top five of lowest paid areas in the UK, I actually live 2 miles from the biggest council estate in Europe which though has some good areas has a massive unemployment problem.

It is not a affluent area by any means, but guess what!!! I drive 5 miles in the opposite direction  ;) ;) I hardly ever work in Hull,  I work in the villages and small towns that all the rich people who own business and work in hull ( but would never dream of actually living their) live.

Using where you live as an excuse for low prices is just that an excuse. I bet if you put up your postcode I could fine a £1000,000 house within 6 miles of your front door I bet their is loads of £50,0000 homes within 4 miles.

You still have a minimum wages mentality and are giving yourself excuses to keep within this safe mindset.

 people thicker than you......... Who are not half as good as you........who beat thier kids and a cheat on thier wives are earning the money & living the live you deserve.... Because they believe they are worth it  ;)

I know hull resonably well, I'm about 45 mins down the m62 from you
I used to deliver to hull fairly regular and I concur it is a bit of a hole lol.

My postcode is wf1 3el if you wish to try out your theory  ;D

There are some decent sized properties fairly local but few and far between.

However if I go 20-30 mins or so north up the M1 I get into the "golden triangle" as they call it between both leeds, Harrogate and York which is possibly one of the most affluent areas in the north.

To be honest it's been a consideration for a while to move a bit further that way and could be an option.

Thanks

gwrightson

  • Posts: 3617
Re: Where's the money ?
« Reply #10 on: February 28, 2017, 07:30:11 pm »

However if I go 20-30 mins or so north up the M1 I get into the "golden triangle" as they call it between both leeds, Harrogate and York which is possibly one of the most affluent areas in the north


And I have half a dozen customers in that area,   yes a bit out of my way  but well worth the journey,
I don't advertise there , simply and old customer moved there and was willing to pay a good price, and by word of mouth from that 1 customer I have now have  6.  all willing to pay.

Geoff
who ever said dont knock before u try ,i never tried dog crap but i know i wouldnt like  haha

Mike Halliday

  • Posts: 11581
Re: Where's the money ?
« Reply #11 on: February 28, 2017, 07:48:04 pm »
Adam tried my theory on Zoopla found 5 house for sale in the half million range, so there must be more not for sale didn't see any million pound houses listed (but Zoopla is not the place these properties get listed) but I do get your point, the average price is quite low.

You could look at it for another angle, is there a BMW, Range Rover or Mercedes dealership In  Wakefield? Who is buying cars from these places? ........People with money to spend on high value items.
Mike Halliday.  www.henryhalliday.co.uk

homenclean

  • Posts: 587
Re: Where's the money ?
« Reply #12 on: February 28, 2017, 08:25:11 pm »
dont be fooled by the big house mentality, the realism is that a lot of people in those areas have very big mortgages and high out goings, a friend of mine is  a financial advisor and he would tell you there a lot of 2 bob millionaires in debt upto there ears, a lot of it is front.

i live in North Yorkshire not far from Harrogate and people talk about Harrogate prices the reality is most people with money tend to look after it and want quality service at a reasonable cost it is down to you to convince them what you are offering is value regardless of cost.

Be confident in your abilities and this will be visible to your customer make them feel confident you are the man to clean their carpets or windows and price has less to do with you getting the job.

John

Stoots

  • Posts: 6211
Re: Where's the money ?
« Reply #13 on: February 28, 2017, 08:41:48 pm »
I think whilst there are all sorts of folks in different areas the general concensus that people in more affluent areas have more money to spare is generally true. Whilst there are exceptions to every rule it stands to reason that if you have a one million pound property paying a few hundred quid for your wool carpets cleaning is far more likely than paying the same what may be a weeks wages or more than they paid for their carpets to someone on minimum wage renting a terraced house.

There is also the price conditioning an area can have. If the majority of people in an area are used to paying a low price for carpet cleaning because the local guys have that low price mentality as well it all feeds together, so even if you have a small pocket of 500k plus houses amongst the terraced and semis they are going to be also conditioned to the areas pricing.

I honestly think if i were to push into carpets and pressure washing i would be better off looking further affield.

Thanks for all your input.

Mike Halliday

  • Posts: 11581
Re: Where's the money ?
« Reply #14 on: March 01, 2017, 06:17:23 am »
To get back on topic about where the money is in our business,  if you are at a crossroads then I would go down the pressure washing route rather than carpet cleaning.  The average job value is a lot higher you rarely go to a job  with an under £100 price tag.

Although winter can be a bit slow the rest of the year is good

Mike Halliday.  www.henryhalliday.co.uk

Kev Martin

  • Posts: 6954
Re: Where's the money ?
« Reply #15 on: March 01, 2017, 07:23:58 am »
Hard Floor Cleaning is also very profitable and well suited to Carpet Cleaners who already have many potential leads.  All it takes whilst in cleaning the Carpets is to say to the Householder  " Do you know we now clean and seal hard floors and can restore Kitchen and Bathrooms as well"
"Natural Stone Restoration Specialists" Tel: 0121 773 9129
www.tilinglogistics.co.uk | www.marblelife.co.uk  http://stores.ebay.co.uk/Tiling-Logistics

Lewis Newby

  • Posts: 353
Re: Where's the money ?
« Reply #16 on: March 01, 2017, 08:41:30 pm »
I live on the outskirts of Hull, voted crapest town 3 years on a row, it is in the top five of lowest paid areas in the UK, I actually live 2 miles from the biggest council estate in Europe which though has some good areas has a massive unemployment problem.

It is not a affluent area by any means, but guess what!!! I drive 5 miles in the opposite direction  ;) ;) I hardly ever work in Hull,  I work in the villages and small towns that all the rich people who own business and work in hull ( but would never dream of actually living their) live.

Using where you live as an excuse for low prices is just that an excuse. I bet if you put up your postcode I could fine a £1000,000 house within 6 miles of your front door I bet their is loads of £50,0000 homes within 4 miles.

You still have a minimum wages mentality and are giving yourself excuses to keep within this safe mindset.

 people thicker than you......... Who are not half as good as you........who beat thier kids and a cheat on thier wives are earning the money & living the live you deserve.... Because they believe they are worth it  ;)

Love this post Mike, ever thought about motivation speaking?  I found I read the last bit in the voice of Leo Di caprio in Wolf of wall Street 😂😂

JandS

  • Posts: 4267
Re: Where's the money ?
« Reply #17 on: March 02, 2017, 09:29:10 am »
More money in cc but more outgoings.
Impossible done straight away, miracles can take a little longer.

Stoots

  • Posts: 6211
Re: Where's the money in cleaning?
« Reply #18 on: March 02, 2017, 07:19:56 pm »
Pressure washing I've found to be similar to carpets in regards getting decent prices.  But it's probably a better fit than carpets.
 
I suppose the only way to find out is give it a serious push with the carpets and see what happens.

I've heard leafletting is the way forward...

tim handley

Re: Where's the money in cleaning?
« Reply #19 on: March 02, 2017, 07:37:15 pm »
is online not the way forward???