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heritagecleaning

  • Posts: 713
What to include on new flyer
« on: July 11, 2014, 09:40:29 am »
Here's  the flyer I had been using



poo isn't it?

When I got this together I thought it was pretty good, but I've since realised that it's bland and not very attention grabbing.

So on a new leaflet my plan would be to include an offer voucher, more text offers, pics of clean carpet, possibly pictorial reference to a local landmark (that's Mike Halliday's idea). Some people say include a pic of yourself, but does anyone really want to see a slightly overweight 40 year old staring back at them?

Has anyone got a good example they could email me? Or just any good suggestions really.

Many thanks


Owen  ???
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from edge2edge

  • Posts: 1507
Re: What to include on new flyer
« Reply #1 on: July 11, 2014, 12:05:29 pm »
Owen i dont think the MAGIC ROUNDABOUT in Swindon will pull in many new customers mate.........Alan
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from edge2edge

  • Posts: 1507
Re: What to include on new flyer
« Reply #2 on: July 11, 2014, 12:07:12 pm »
Owen on a sensible note why not replace the van with a picture of you as its you not the van who will be in their homes.I think it shows a good level of honesty/transparency...............Alan
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Mike Halliday

  • Posts: 11581
Re: What to include on new flyer
« Reply #3 on: July 11, 2014, 03:45:23 pm »



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Mike Halliday.  www.henryhalliday.co.uk

Mike Halliday

  • Posts: 11581
Re: What to include on new flyer
« Reply #4 on: July 11, 2014, 03:46:10 pm »
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Mike Halliday.  www.henryhalliday.co.uk

Mike Halliday

  • Posts: 11581
Re: What to include on new flyer
« Reply #5 on: July 11, 2014, 03:46:53 pm »
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Mike Halliday.  www.henryhalliday.co.uk

neil 47

  • Posts: 1345
Re: What to include on new flyer
« Reply #6 on: July 11, 2014, 07:17:05 pm »
personaly I wouldt ring you .

as there is no reason to TRUST or LIKE YOU   also No benefits listed     

looks like a genral pikey leaflet for facias and guttering
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IICRC

Deep Cleaning Solutions

  • Posts: 673
Re: What to include on new flyer
« Reply #7 on: July 11, 2014, 08:14:37 pm »
Owen do you not have a local number.

I find no one want's to call my 0800 number except for commercial work.

I think a leaflet or print in general looks better with a local number on.
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David.
Owner of Deep Cleaning Solutions.
Expert in Web Design & SEO
www.rocketwebsitedesigners.co.uk

heritagecleaning

  • Posts: 713
Re: What to include on new flyer
« Reply #8 on: July 11, 2014, 08:15:15 pm »
Fair point Neil - I can't see anything pikey about it mind you, just too boring and bland. Next you'll be having a go at the spelling and punctuation. Oh no, hang on...
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heritagecleaning

  • Posts: 713
Re: What to include on new flyer
« Reply #9 on: July 11, 2014, 08:17:41 pm »
I was always told that if you had a freephone number that you would get more calls. Having said that I suppose everyone gets so many free minutes these days that it doesn't matter so much any more.
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steve prince

  • Posts: 240
Re: What to include on new flyer
« Reply #10 on: July 11, 2014, 08:34:47 pm »
Some mobiles charge for 0800 numbers.
And it doesn't look like a pikey flier  and at least your spelling is correct hey Neil ? 
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neil 47

  • Posts: 1345
Re: What to include on new flyer
« Reply #11 on: July 11, 2014, 09:18:07 pm »
Quote from: heritagecleaning on July 11, 2014, 08:15:15 pm
Fair point Neil - I can't see anything pikey about it mind you, just too boring and bland. Next you'll be having a go at the spelling and punctuation. Oh no, hang on...

No just that I told you over a year ago to put a land line on and your picture and your .

You ask what we think I've told u what's wrong with that . Would you rather I said its great carry on . There is no call to action reason .

Local discounts. Oap money off 3 rooms £99 . Dry clean removes stains and deoderises Stain protects  and dry in under a hour.

I did well with leaflets deliverd on Sundays at 11:43am
 
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IICRC

Carpet Dawg

  • Posts: 2968
Re: What to include on new flyer
« Reply #12 on: July 11, 2014, 09:20:00 pm »
yeah looks very bland. Mike Halliday does some nice one's, not overly complicated but effective. I'm sure if you ask nicely he'll email you some examples (sorry Mike  ;D)

I would:
1. get rid of the email address (you don't want emails, the goal is to make them ring the telephone), twitter and facebook  icons. They don't mean anything.
2. Use  more catchy/effective headline.
3. A call to action with a deadline.
4. A few before n afters. Pictures and thousands words n all that stuff.
5. Add mobile and landline. More friendly and local.
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Mike Halliday

  • Posts: 11581
Re: What to include on new flyer
« Reply #13 on: July 11, 2014, 09:48:42 pm »
I'll give him  one tomorrow when he pops round for his perfect heat :)
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Mike Halliday.  www.henryhalliday.co.uk

heritagecleaning

  • Posts: 713
Re: What to include on new flyer
« Reply #14 on: July 11, 2014, 09:49:42 pm »
Plenty of good advice there, much appreciated fellas.

Actually I'm going to be at Mike's house tomorrow so I'll see if he's got any leaflets handy  :)
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steve prince

  • Posts: 240
Re: What to include on new flyer
« Reply #15 on: July 12, 2014, 08:19:15 am »
Mike
Your example leaflets,can they be altered to suit  ???
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Hilton

  • Posts: 5572
Re: What to include on new flyer
« Reply #16 on: July 12, 2014, 08:32:57 am »
Quote from: Carpet Dawg on July 11, 2014, 09:20:00 pm
yeah looks very bland. Mike Halliday does some nice one's, not overly complicated but effective. I'm sure if you ask nicely he'll email you some examples (sorry Mike  ;D)

I would:
1. get rid of the email address (you don't want emails, the goal is to make them ring the telephone), twitter and facebook  icons. They don't mean anything.
2. Use  more catchy/effective headline.
3. A call to action with a deadline.
4. A few before n afters. Pictures and thousands words n all that stuff.
5. Add mobile and landline. More friendly and local.

Agree with most of that EXCEPT the email bit.
Absolutely must collect emails in my opinion for ongoing email marketing campaigns.
People are never off their iPhones these days, removing an option to contact you by simple email is not a good idea.
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Mike Halliday

  • Posts: 11581
Re: What to include on new flyer
« Reply #17 on: July 12, 2014, 11:35:01 am »
Quote from: steve prince on July 12, 2014, 08:19:15 am
Mike
Your example leaflets,can they be altered to suit  ???

I don't think so,  they are just in JPEG

They are an example of a designer in the USA who does carpet cleaning leaflets I bet he could alter the design to suit any company, he was touting his services on the USA truckmount forum
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Mike Halliday.  www.henryhalliday.co.uk

steve prince

  • Posts: 240
Re: What to include on new flyer
« Reply #18 on: July 12, 2014, 03:58:39 pm »
Do you have his details mike ?
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Mike Halliday

  • Posts: 11581
Re: What to include on new flyer
« Reply #19 on: July 12, 2014, 04:54:37 pm »
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Mike Halliday.  www.henryhalliday.co.uk
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