Im sure there is a market for the green nonsense , thats why the industry takes it serious . But you need to be specific about what you call harmful , dividing chemical products into ' green ' and non green is so simplistic ..
Most of the conventional chemical products are harmless and extensively tested .
Remember nearly all of the green products contain chemical constituents used in conventional chemical products ... just less of them , mainly for marketing purposes and increased profit i'd say ...
to be more specific on what i call harmful, any high alkaline based cleaning chemical it dose not matter which company produces them, its the ingredients that they are derived from causes the detrimental damage to surfaces from their continuous use, this is my experience anyway from someone who used them for many years until i realized how damaging they were.
The high alkaline products are not used on every job , but kept for specific uses where the user determines that it suitable for the situation .
You dont have buy ' green ' marketed products to keep to a fairly neutral PH if thats what believe causes damage .
In situations that might justify a high alkalinity product ... say for example a landlord want you to clean a four year old cheap carpet for the first time after the tenants move out ...
He will want the ' wow' factor result to help rent his property ...
So if you use you ' micelles ' magic green juice or whatever in that situation and the carpet is cleaner but just a bit dull.. and few stains remain , do think the owner will appreciate that used a ' green ' product . He wont give a $hit about anything other that the result you got for him ... and its unlikely he will put a carpet fiber under a microscope to see if the surface still ok ...