[the red carpet]

What do you reckon?

[HolmansUKLTD]

You've overwet that rug a bit havent you

[the red carpet]

or this one?

[Mark Stanley]

looks good to me - get them out there.

[Spot On cleaning]

Red

The second one is the better, with the bullet points and ticked boxes. Can i make a suggestion?

When we used to print our own leaflets, we used to limit the number of photos to save us on ink charges, but if like s, you are having them professionally made, i would suggest more pictures instead of lots of writing.

The trouble with customers is that they are lazy, and can't be bothered to read them, but will have a quick glance at pictures. A good picture as they say, paints a thousand words.

Dave

ps  How many are you intending putting out a week, or can manage to put out a week?

[Martin S]

Red,

First leaflet says ''Carpets dry in a matter of hours''
Second leaflet says we leave your Carpets ''virtually dry''

So.....How wet is dry?  Or how dry is wet?       

[the red carpet]

These are the last two designs iv put out 5000 of each, its now time for me to get some more printed so i am thinking of changing design again.

I like to change design slightly, every so often and monitor the response. (to find what works best)

I may use some bits of each design this time.
So what bits do you all like and what do you reckon could be scrapped?

The first design is getting less response than any leaflet iv ever put out but im thinking that could be down to the price guide, good thing is though virtually all enquiries turn into jobs and it can usually be done over the phone.

Second one got a good response (best yet) and resulted in lots of face to face quotes, but a lot more wasted time doing quotes and not booking the jobs.


Martin,
The idea with the dry in hours or virtually dry bit, is just because so many people expect them to be left soaking and they wont be able to walk on them.

Dave,
I just do what i can myself in my spare time really, and iv got a small distribution firm doing some for me but they are so slow
ideally i would want about 4-5000 a week going out but cant find a reliable firm.

[Mike Halliday]

 I can't see the back of either leaflet.

Mike

[the red carpet]

left click on blue text under bottom box and select open.
Ones based on one of yours Mike, please let me know what you think as i know your interested in marketing.

[Mike Halliday]

have you done this yourself?  we are carpet cleaners not leaflet designers even I can't do them better than a professional they need a professional's touch to give they a bit of 'flair', the contents good but it needs laying out better.

£200 will scare people don't put a full house price just a room indication.

don't tie people down to having a price only on a given day. it might not be convenient.

Say we are cleaning carpet & upholstery on numerous occasion in this area during the next 7 days, we could at your convenience call as we are passing and give you a free no obligation quote ( and as a special gift a free bottle of our advanced spot remover) or something like that

Mike

[gwrightson]

sorry dont like the leaflets the pic, in my opinion looks like the room is on fire
 seriously i think a far better pic could get the message across better, and do custys really want to think they are going to have a room full of steam, like a sauna "I dont think so"
  Geoff

[AJCleaningServices]

Daniel,

I would not comment on the wording, but suggest you to change the picture. 

The water around the wand contradicts your statement about virtually dry carpets.  The photograph shows a lot of action, but does not show the result.  I would  suggest to show is the result.  You could take a photo of how you use Extracta scrubba tool, which would show how dirty carpets become clean when you use your equipment.  Extracta scrubba brush should give better impression then a wand.

I like photographs, which boshravie has posted here, as they are about how carpet getting better and better as you clean it - this is exactly what you would like to say/show to your potential customer.

Good luck,
 
Regards,

Arthur

[Ian Gourlay]

I thought the term steam cleaning was not the correct name in this Country.


I would be concerned abpot that much steam on my wool carpet.

I thought you used a Scruba,


Claim that you have cleaned  1000s of carpets.

If Trading Standards contacted you  have you the evidence.

[AJCleaningServices]

Claim that you have cleaned  1000s of carpets.

If Trading Standards contacted you  have you the evidence.

Ian, the claim about 1000s of carpets does not affect the quality of Daniel's job, so Trading Standards would not bother to request his explanation for this particular reason.
Regards,
Arthur

[scott.]

I think, steam cleaning is WRONG...we dont steam clean carpets, as the steam temterature is way too high....Try extraction cleaning...unless you do use a steamer...in which case, i hope you're insured!

[the red carpet]

Arthur,
I cant see any pictures from bosh on the link you posted it just takes me to his profile
i think i may use this one on my next design anyway.

[the red carpet]

Ian,
the picture is not one of my own i just thought it looked good, i do use scrubba

Ian, Scott,
allthough steam cleaning may not be the correct term, the whole purpose of a leaflet is to market your services
and marketing is all about giving people what they want, and in my experience people either want steam cleaning or chem dry as its all they know.

nobody knows about or from my experience is interested in hot water extraction, or l/m method, host ect.

[AJCleaningServices]

Arthur,
I cant see any pictures from bosh on the link you posted it just takes me to his profile
i think i may use this one on my next design anyway.

Daniel,
One of his photos can be found here:
http://www.cleanitup.co.uk/smf/index.php?topic=18038.0
Regards,
Arthur

[paul bruce]

Second one is better, but i also would recommend you change the picture.
The first bullet point could read,Professional carpet and upholstery cleaning specialists, no need to mention steam clean as your average customer just wants a good carpet clean and most are not aware of the different type of trade cleaning methods so why confuse them. 
Why the need to mention insurance? this will put negative thoughts in customers mind thinking something is going to go wrong.
 On the rear of leaflet just in case you miss it  the word professional is spelt wrong only one f required.

The basis of your logo is good but i think it needs modifying professionally, it would be well worth it as company profile and image are most important.

My thoughts only
regards
Paul

[John Kelly]

Some spelling mistakes that jump out:

"technichians" should read "technicians" (front of 1st Leaflet)

"there" should read "their" (Free Gift)

"your" should read "you're" (Guarantee)

There are a few other grammatical errors too but you might think I'm being a bit too fusy    However, I have to be honest and say that anyone sending such a leaflet through my door, with 'sloppy' errors, wouldn't get any work from me.  Hope I don't come across as a dragon 'cos I'm not.  I would just hate to think that the hard work you've put into the leaflets is resulting in them being dismissed for these very reasons.

Lynn Kelly (wife of John and Proof-Reader in former life )