This is wahts one our customer newsletter
...................................
We always said that the word “affordable” doesn’t mean cheap, we pride ourselves on doing the best job possible with high end equipment, regular training courses and a no nonsense customer service. We never aim to be the cheapest just the best at an affordable price and that’s why we decided (when we set up the company all those years ago) to call ourselves affordable cleaners, unfortunately we get a few calls from customers who have mistaken the word “affordable” with the word “cheap”. Your mortgage is affordable but it isn’t cheap . So to eliminate the price shoppers who expect us to clean carpets for the same price that joe blogs does down the road with his rug doctor and poor knowledge, bad results and soggy carpets for days, we have decided on a name change, something generic that doesn’t suggest anything other than we are cleaners, after some thought and the fact that we didn’t want to change the logo too much, we came up with Arcadia cleaners. Reason being we used to run a computer games company called Arcadia games and it just seemed to follow on nicely from that We hope you like it and we aim to get even better at what we do through and beyond 2014. Look out for our new website and our new van graphics. We have added new services along the way and are dedicated to giving the same fantastic results and customer service for these as we are for our carpets and upholstery, if you need anything cleaning or just some simple advice on blah blah blah
i welcome the words "i told you so" from all those who did.
fact is i want to be the dearest now but dear cleaners didnt have a ring to it