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PurefectWindowCleaning

  • Posts: 2303
2014 letter
« on: December 14, 2013, 12:35:10 pm »
Im currently writing a letter to hand out to my 550+ customers.

2014 is my 10th year trading, and the aim of this letter is to make all customers aware of a few things.

My prices are going to increase somewhat, as I have never really put them up that much, a few quids here and there.

The letter will also give a brief explanation on the science behind WFP window cleaning and customers still think we are chucking water over their windows lol

I shall be giving them the option of paying online, as I dont really offer this at the minute, anyone that owes money we will be collecting on the 1st of every month. (my work is on my doorstep so this isnt an issue at all)


Anyone think of anything else to add?


The idea behind the letter is to basiclly put down some ground rules, as I think im to soft with alot of things .

andyM

  • Posts: 6100
Re: 2014 letter
« Reply #1 on: December 14, 2013, 12:45:10 pm »
Im gonna take a bit of time over the Christmas break to write something up to switch more customers over to paying online.
Also im going to be enforcing a £10 late fee to payments that are later than the current 14 day period.
Getting fed up with a minority of "customers" that are constant bad payers.
One of the Plebs

Cliff perkins

  • Posts: 1257
Re: 2014 letter
« Reply #2 on: December 14, 2013, 12:47:17 pm »
I've only put 1 customer up this year and i lost her for a £2 increase.
put me off putting any1 else up lol
although in the new year there are a handful of customers i will have to put up as underpriced them when i started a few years ago.

im to soft aswell james and need to bit a bit tougher with my customers sometimes

regards
Www.1stglasswindowcleaning.co.uk

Cliff perkins

  • Posts: 1257
Re: 2014 letter
« Reply #3 on: December 14, 2013, 12:48:45 pm »
Im gonna take a bit of time over the Christmas break to write something up to switch more customers over to paying online.
Also im going to be enforcing a £10 late fee to payments that are later than the current 14 day period.
Getting fed up with a minority of "customers" that are constant bad payers.

lol u must let me know how you get on with the £10 late fee and if any1 ever pays it
Www.1stglasswindowcleaning.co.uk

Clever Forum Name

  • Posts: 5942
Re: 2014 letter
« Reply #4 on: December 14, 2013, 12:49:19 pm »
Don't forget to thank them as well.

Without customers you wouldn't have a business.

PurefectWindowCleaning

  • Posts: 2303
Re: 2014 letter
« Reply #5 on: December 14, 2013, 12:58:34 pm »
Don't forget to thank them as well.

Without customers you wouldn't have a business.


Thats at the top of the letter :)

'2014 is my 10th year trading so I would like to thank you all for your continued custom'  ;)

Smiths Cleaning

  • Posts: 108
Re: 2014 letter
« Reply #6 on: December 14, 2013, 01:25:42 pm »
I pointed out to my customers they're saving on postage and the hassle of remembering to post etc by paying  online and many of them jumped at the chance

Clever Forum Name

  • Posts: 5942
Re: 2014 letter
« Reply #7 on: December 14, 2013, 01:27:10 pm »
Also mention other services "sales funnel" and all that  ;)

James Bulton

Re: 2014 letter
« Reply #8 on: December 14, 2013, 02:39:22 pm »
You guys a unique to this forum.You want to be more business like. Good .Some complain that customer treat them  badly but never seem to understand that when you conduct yourself in a business manner, customers take you more serious and give more respect. Keep it up.

andyM

  • Posts: 6100
Re: 2014 letter
« Reply #9 on: December 14, 2013, 03:19:50 pm »
Im gonna take a bit of time over the Christmas break to write something up to switch more customers over to paying online.
Also im going to be enforcing a £10 late fee to payments that are later than the current 14 day period.
Getting fed up with a minority of "customers" that are constant bad payers.

lol u must let me know how you get on with the £10 late fee and if any1 ever pays it

Believe it or not im not after getting any tenners out of people.  ;D
It's a method im going to try to see if it will kick bad payers up the arris to send payment within a reasonable time.
Maybe it will work......or maybe it won't.
One of the Plebs

kempy

  • Posts: 1442
Re: 2014 letter
« Reply #10 on: December 14, 2013, 05:18:23 pm »
Good luck
Some ground rules - will make your custies feel like kids

Be carful not to shoot yourself in the foot .

Why not just discuss it with each PROBLEM CUSTIE , face to face

The only way to do it - I feel

PurefectWindowCleaning

  • Posts: 2303
Re: 2014 letter
« Reply #11 on: December 14, 2013, 05:27:38 pm »
Good luck
Some ground rules - will make your custies feel like kids

Be carful not to shoot yourself in the foot .

Why not just discuss it with each PROBLEM CUSTIE , face to face

The only way to do it - I feel


Because there must be loads of customers that think we just splash and dash, also they all get my bank details, also they all are made aware of price increase... there isnt a negative effect of dishing out a letter.

kempy

  • Posts: 1442
Re: 2014 letter
« Reply #12 on: December 14, 2013, 05:40:17 pm »
Stupid to post a letter with reference price increases and RULES .
Do you need to explain
Does a Plummer, mechanic , hairdresser etc

Are you for real ??

I'd imagine a few might TEXT and say No more required .

Can't you talk face to face , does a CUSTIE need to know about pure water cleaning , a tad boring I'd imagine .

But if you think it's the way to go , then good luck .
Pointless I feel

andyM

  • Posts: 6100
Re: 2014 letter
« Reply #13 on: December 14, 2013, 05:43:59 pm »
Good luck
Some ground rules - will make your custies feel like kids

Be carful not to shoot yourself in the foot .

Why not just discuss it with each PROBLEM CUSTIE , face to face

The only way to do it - I feel

Thing is I could afford to drop every single repetitive bad payer that I have.
As I said in a previous post they are a minority.
With a full round it does become frustrating when more of my "free time" is taken up because of having to chase up late payments.
And it does always seem to be the same old ones.
I am easy going with custies and have never pushed any of them in the past to pay up unless they have really taken liberties.
Majority of customers are no problem.
The problem customers would of received a self-addressed envelope complete with stamp after every clean but still don't bother to send payment.
That narks me a bit to be honest and I don't see why they should get preferential treatment to everyone else I work for.
Maybe I just have to accept that you cannot "train" all custies.
I am going to tweak a few things in the new year to tighten up, mainly to try to enable the payment side of things to run smoother.
Maybe it will work out for the better.......maybe it won't.
If it don't work I will cut out the dead wood, I've already offloaded a few and maybe more will have to follow.
One of the Plebs

windowswashed

  • Posts: 2574
Re: 2014 letter
« Reply #14 on: December 14, 2013, 05:53:08 pm »
Any bad or persistently late payers, leave a note to explain that you have temporarily stopped cleaning their windows until payment received in full, then you will fit them back into your round the next time you're in their area  :)

Jonny 87

  • Posts: 3488
Re: 2014 letter
« Reply #15 on: December 14, 2013, 06:44:04 pm »
Stupid to post a letter with reference price increases and RULES .
Do you need to explain
Does a Plummer, mechanic , hairdresser etc

Are you for real ??

I'd imagine a few might TEXT and say No more required .

Can't you talk face to face , does a CUSTIE need to know about pure water cleaning , a tad boring I'd imagine .

But if you think it's the way to go , then good luck .
Pointless I feel

+1

I would definitely not explain the system. It would come across as if you have to prove it works. People think what they think. Not much changes that. If you do a good job then it speaks for itself.
Vision Technician / Visual Engineer /  Vision Enhancement Operative /...........................................................OnlyUseMeWFP AkA Jonny the Windy Wesher

8weekly

Re: 2014 letter
« Reply #16 on: December 14, 2013, 06:50:59 pm »
I've only put 1 customer up this year and i lost her for a £2 increase.
put me off putting any1 else up lol
although in the new year there are a handful of customers i will have to put up as underpriced them when i started a few years ago.

im to soft aswell james and need to bit a bit tougher with my customers sometimes

regards
I have put 20 or so up in the last couple of weeks Cliff. Not a peep. Be bold.  ;D

kempy

  • Posts: 1442
Re: 2014 letter
« Reply #17 on: December 14, 2013, 06:55:27 pm »
Yep , I agree with what Jonny has said .
Keep it simple

PurefectWindowCleaning

  • Posts: 2303
Re: 2014 letter
« Reply #18 on: December 14, 2013, 06:58:13 pm »
So then...

Why does 99% of window cleaners websites explain WFP, and the technicality behind it??

Why should you have to explain on your website??

I DO NOT WANT ANY OF MY CUSTOMERS THINKING IM JUST CHUCKING WATER AT THERE WINDOWS!!

Alot of customers dont give a flyng f**k about there windows, they just pay the bill.


After handing out this letter I now know that every single customer knows the crack with what we do.


PurefectWindowCleaning

  • Posts: 2303
Re: 2014 letter
« Reply #19 on: December 14, 2013, 07:00:10 pm »
Oh - read the beginning post from me...

10 years trading, 550+ customers, employ one...


but im doing it all wrong yeah?  ;D ;D ;D