Needs must..
I dont see a problem with holding prices static, you were probably over charging three years ago and in the current climate there has to be a period of adjustment, its just personal pride that you and others can not increase prices as you used to due to this period of austerity we are going through.
Anyone that was charging well years ago and has held on to that price while still keeping customers and aquiring new is doing very well. Its the more recent starters that will have to charge low to break into the market and these will drag down prices as a result, we know many will not last long as its not sustainable.
Of course some mid Atlantic guru with a perma tan will tell you that prices must go up but he ain't out there doing it is he, I could take a seminar and tell you all where you are going wrong,charge you for the privilage and then bugger off back to my villa.
I think most will do just fine, you just have to hold your nerve, dont be offended by low prices and also do not get involved in a race to the bottom.