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terrymaloy

  • Posts: 229
What makes a successful website ?
« on: April 12, 2013, 05:10:33 pm »
I'm busy (or rather my web designer) is putting together a website for my carpet cleaning company.
My existing one is so bad and in dire need of updating !
I've had a 1st draft and my home page looks good...my new logo emblazoned across the top, contact numbers, introduction & pic of myself and company vehicle.

He's just sent me an e mail asking about pages / menu / content items and if I've given any consideration as to what I want displayed. 'Keyword phrases are one of the most important factors in SEO' was quoted in his e mail.
I've been looking at several websites including members on here to get some ideas.
I've been in the carpet cleaning business for over 13 years now and want some fresh ideas for my site.

Normally, I would just go ahead and say Menu ? Aye, Carpet Cleaning, Upholstery Cleaning, Leather Cleaning, Stain and Odour Removal but is it as simple as that ?
Just been reading about the plight of Phil from Blackpool and his website has been savaged !
Also, prices...do you display them or not ? Or if you do have a 'price' menu what do you write ?

Thanks in advance,
Terry

Chrisjo

  • Posts: 13
Re: What makes a successful website ?
« Reply #1 on: April 12, 2013, 05:45:50 pm »
Terry ,

It needs some thought putting into it. Key words are what people search for ..or more correctly what google and search engines search for.

If you just used say "carpet cleaning" you would be competing for those 2 key words with several thousand other carpet cleaners across the UK... chances are you could end up about a millionth on the Google rankings.

The whole idea of a website is obviously to be found. It can be a brilliant site but useless if no one sees it.

You need to narrow it down e.g.  ( I'm using oxford as an example)  "carpet cleaning Oxfordshire"  or " carpet cleaning Oxford"    or even    "carpet cleaning (specific area of Oxford)"  .

Also try to think of some other stuff that people may think of like " professional cleaning Oxford"   "end of tenancy cleaning oxford" or whatever.

Think of what you do and where you do it ...as a good place to start.

Also I do advertise prices...it may scare some off, but at least the ones that call have some prior know,edge and still rang.


Chris