Vin this is how i would see it on a 4 and 6 weekly difference without a price difference. Do you agree or not that it creat's more work 6 weekly.
How would the same scinario work with me on my 4 weekly with you on you 12 weekly with your price 50% higher than mine as you stated.
Rav and joe are in contest to build a window cleaning business...
ravi patel wants to have a business with 1200 customers at 4 weekly.
van 1 400x£10 customers
van 2 400x£10 customers
van 3 400x£10 customers
144k a year
joe bloggs wants a business with 1800 customers at 6 weekly
van 1 600x£10 customers
van 2 600x£10 customers
van 3 600x£10 customers
144k a year
both ravi and joe build there rounds gaining customers at the exact same speed.
Poor old joe will have a lot more work to do than ravi to hit hes target. Ravi would have van 4 and half of van 5 on the road by the time joe has finished earning him 8k more a month than joe. On a flip side joe could try changing from 6 to 4 weekly and be the same but runs the risk of many cancelations due to the change and customers being used to how it was before.
Yes, if the prices are the same, then there's a potential disadvantage being 6 weekly versus 4 weekly if you neglect the fact that customers may be easier to get 6 weekly and less likely to cancel as you're not "back too soon". Neglecting that lightly is a mistake, in my opinion. I chose 6-weekly because it's what I wanted and it's what most of the people I asked (before I started) wanted. Giving customers what they want makes it easier to get them in the first place and reduces cancellations, IMHO. I do think that giving what customers want is in no way a bad thing. Very few businesses other than ours blindly ignore their customers' wishes.
Yes it takes a little longer to be full, but that's a detail. I want to be in this business for a while, so a slow start didn't bother me. And the big thing for me, the one I keep banging on about because it's so important, is the 50% price uplift for half frequency. That's where I make a lot of money. It takes even longer to build up, but the hourly rate is just fine. And, let's face it, the number of hours in a working week is what limits sole traders' earnings.
Let's keep the maths simple. Comparing your 4-weekly to my 12-weekly makes little sense, so lets compare 4 weekly and 8 weekly.
Cleaner A has 300 customers every four weeks at £10. £3,000 every four weeks - £39,000 a year
Cleaner B has 100 customers at four weekly (£10) and 400 customers at 8-weekly (£15). Every four weeks he cleans 300 houses (same as "A") and gets in £4,000 - £52,000 a year.
So, it takes cleaner B more time to build up his round but he's earning far more for the same workload. And I say genuinely that half frequency cleans really don't take more than a few seconds more than a normal clean.
Vin
Vin