Talking of that 'professional image', I have now gone the whole hog
I have the brand new van
All new clothes fully logo'd up, polo shirts Sweats, caps, beanies, and a fleece
The van has all been fully sign written too
It's got sod all to do with whether you may or may not be a cowboy, it comes down to what you can afford (or how far you're prepared to stick your neck out) and image & advertising.
You look out of your window and see two window cleaners, one of them is the 'me' of a couple of weeks ago, wrapped up in whatever rags I could get hold of to keep warm and operating out of the back of my hatchback.
The other cleaner is the new me, shiny, sign written van and wearing my 'uniform'
You want a window cleaner, which one will you choose?
Ok, you may go for the 'me' of a month ago in the hope I'll be cheaper, but the new 'me' has 'window cleaner' emblazoned all over his van and a telephone number you can see a mile off, no contest really is it?
I also do a lot of commercial stuff so it simply looks more professional to be as I now am.
Doesn't make me a better window cleaner, but it does give me a better image.
Ian