our group incorporates a dry cleaning business and a carpet cleaning business.
we started off as dry cleaners and so we have a decent understanding of fabrics, stain types and treatments etc... we added the carpet cleaning side afterwards.
unfortunately, during the recession everyone has to cut their cloth accordingly and lower prices due to increased competition from multiples, supermarkets and rogue traders means that even decent cleaners have to make cut backs somewhere. cutbacks in purchasing means cheaper solvents, stripped or light packaging, items not being re-cleaned and being sent out with stain tickets, experienced staff being replaced with younger inexperienced and cheaper staff.
But customers cant have their cake and eat it. if theyre paying £8.00 for suit, you cant expect the bells and whistles you get with a £20 clean.
youre right about the interesting stain removers and other chems too.