I know business is business but with the way they seem to be conducting their drive to expand along with their heavy handed (cut from wikipedia) threats of legal action make me think I would rather do business with the devil than anything to do with the Willis massive.
They did not threaten legal action regarding accusations of undercutting. They threatened it because there was an allegation that they used people's customer lists, gained from their NVQ work as Impact 43, to target people's businesses. The allegation was clearly wrong. I did the NVQ course with them and they only asked to meet me at one customer's house to check on my working methods/ H & S competence etc. They did not even ask me how much I charged for the job. The allegation was clearly unfounded but potentially damaging to their Impact 43 training business if enough people were sufficiently gullible to believe it. For that reason alone, I think they were right to threaten legal action.
As for the (random) undercutting. That's the way some businesses operate. Although that has been common in the commercial field, it has been less so on domestic work. Now that many people's budgets are being squeezed, more operators are undercutting on domestic. So far, it hasn't impacted on my pricing of new jobs - though I have sometimes been more hesitant about increasing prices.
Sure thing, none of us like being undercut and losing a customer or three. However, it isn't illegal and, although it's not something I indulge in myself, it's probably not even unethical.
Who knows? There may come a day when, if the economy implodes enough, when many of us on here have to do it to pay the bills. I certainly hope not but can any of us hold our hand on heart and say that if we were £50 short on the mortgage, we wouldn't take a £50 job that someone else had been doing for £60. I really hope it never comes to that. I try to live by high ideals and dropping my standards would dent my personal pride.