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andyjm1

  • Posts: 430
An idea?
« on: July 01, 2011, 08:47:00 am »
Been thinking for a while about offering a 9 clean a year service to all new customers. They would get a monthly clean between April & September (6 cleans) and then 3 cleans spread out over the winter months. However they would only be given one payment option, monthly direct debit. Ie: the customer pays £10 a month for a 9 clean a year service. Other services could be added to the monthly payment, for example, con roof, gutters, fascias, cleaned yearly/ twice yearly, extra £X per month.

This would enable me to work long days during the summer months and greater flexibility in the winter with the bad weather, whilst my income would remain constant.  Also time to do other jobs, maybe a couple of weeks doing gutters in the autumn and some conservatory cleaning in March.

Maybe even offer week before xmas cleaning, to a limited number of customers, at a premium price, for those that would like there windows done just before xmas.

I realise not everyone likes direct debit payments and the marketing needs to be spot on for customers to accept paying a window cleaner that way, but  people are using them more and more nowadays.

What do people think? Maybe some people already work this way?
Would it work? Any feedback good or bad appreciated.


Matt - aquatec

  • Posts: 216
Re: An idea?
« Reply #1 on: September 06, 2011, 02:51:43 pm »
Hi

Did you progress this idea any further, if so what was your customer uptake like???

Cheers

Matt
Loving the freedom and enjoying the hard work......
www.aquatecwindows.co.uk

Re: An idea?
« Reply #2 on: September 06, 2011, 03:29:25 pm »
It's an idea I have toyed with in the past. I think if you can bundle those things like Windows x 9 Gutters and facias x 1 and roof x 1 and then get regular payments through SO it could well work. 

Ian Sheppard

  • Posts: 1227
Re: An idea?
« Reply #3 on: September 06, 2011, 04:52:46 pm »
It is a sound Idea, Marketing being spot on is part of it. I would suggest you need to show the benefit to your customers paying on a monthly DD for example Ease of payment not being caught without cash to pay you ect.


It is probably worth running a trial with some of your longer served customers as you have built up some trust and rapport with them.

The downside is you may be working flat out during the summer months to keep on top of your contracted work, and would these customers be happy with a bi-monthly clean September-April?
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