[SB Cleaning]

Hi all

Im planning on doing a big leaflet drop of 30,000 soon, i will be getting the local free paper to do it they have quoted me £520 including vat does this sound a fair price??

Also what sort of return can i expect ??

Any advice from people that have done a large drop like this much appreciated

[Lee Pryor]

That is a very good price, but will be a total waste of time at this time of the year unless its for gutter clearing, the best % return for window cleaning leaflets comes between April - September. If I were you I would save my money untill then, at that point if your leaflet gets a good response you may expect a 0.5% return eg 150 regular customers.

[SB Cleaning]

That is a very good price, but will be a total waste of time at this time of the year unless its for gutter clearing, the best % return for window cleaning leaflets comes between April - September. If I were you I would save my money untill then, at that point if your leaflet gets a good response you may expect a 0.5% return eg 150 regular customers.

Hi Lee,
Thanks for your comments, I was looking at putting them out in mid march, i know this year would be a waste of time!
I would be well happy at that sort of return, how often do you do a repeat drop Lee??

[SB Cleaning]

That is a very good price, but will be a total waste of time at this time of the year unless its for gutter clearing, the best % return for window cleaning leaflets comes between April - September. If I were you I would save my money untill then, at that point if your leaflet gets a good response you may expect a 0.5% return eg 150 regular customers.

Hi Lee,
Thanks for your comments, I was looking at putting them out in mid march, i know this time of year would be a waste of time!
I would be well happy at that sort of return, how often do you do a repeat drop Lee??

[Lee Pryor]

trust me and wait till april, the reason is the clocks change at the end of march and suddenly its lighter in the evening and peoples atitudes change for the better.

If you are going to repeat in the same area do it every 2 months during the period of months I stated.

[Crystal-clear]

Intresting i never thought leaflet drops would be so good. 150 customers dont sound like alot out of 30k but thinking about it its 150 customers that call you and ask for your service rather then the oterway round.

Its also cheaper then paying canvassers if you work it out 150 customers say £20 average thats £3000 worth of work canvassers charge 2x thats 6k

this method you could get 3k worth of work for alot less.
i guess its all about the leaflet too maybe a bit of luck also! could you ask them to keep to houses
cos there is alot of flats in london it wouldnt be cool to drop them in those!

[Ola Normann]

A question on this leaflets drop

Where I live we really get much flyers in our post box.

Thats why I want to hire someone to put out designed "post-it stickers" on every door.
I would imagine that it would be a much better way of getting more cust.?
And that it would be seen much more then.

I`m thinking of ordering 50.000 self designed "post-it" stickers, and get some to go out in January with this. And start all over again in March. Just by a moped that they can use.

What would be a good price for them to get for say every 100 house? anyone?

[SB Cleaning]

The company i am using can eliminate the flats and terraces, which leaves the semis and detatched and businesses

[Ola Normann]

And also, do you guys think the response will be better than 0,5% if you do it on this kind of way?

[formb]

trust me and wait till april, the reason is the clocks change at the end of march and suddenly its lighter in the evening and peoples atitudes change for the better.

If you are going to repeat in the same area do it every 2 months during the period of months I stated.

I agree, also it is no longer dark when folks get home from work so they can see their grubby windows.

[bad trippy]

Only trouble with a newspaper drop, is that your gonna get potential customers ring you from all 4 corners of your town.
My advice to you is, hit areas hard, then move to the next area, and so on.
If you hav'nt got the time to do the drop yourself, then get someone in to do it area by area

[Crystal-clear]

The company i am using can eliminate the flats and terraces, which leaves the semis and detatched and businesses

thats good mate

by the way i spoke to someone who does leaflet drops just now, his prices where £23 to £40 per postcode he told me if you get 0.05% return you would be a millionair however he has no expirience with window cleaning, but he has done carpet cleaning and gutter cleaning drops,

he told me 30k drop you will get 30 customers if you are lucky but he has never done it for window cleaners before so i hope he is wrong.

[mick hay]

Lees right, 0.5 - 0.25% is the average response.

Ive built my whole biz on leaflets, but i wouldnt put it out with newspapers, i use a company and mine go with 3 others. and costs £25 per thousand

[windowcleaninginessex.co.uk]

The company i am using can eliminate the flats and terraces, which leaves the semis and detatched and businesses

How can a local fee paper do this, don't they just deliver to all premises,
Darren

[Wc Solutions]

good luck with the flyers ...

one bad thing that can flyer drops can cause: you could end up with a very scattered round at first ...

[SB Cleaning]

The company i am using can eliminate the flats and terraces, which leaves the semis and detatched and businesses

How can a local fee paper do this, don't they just deliver to all premises,
Darren

Not sure mate but they are, the company is called Newsquest and they cover not just one paper but many

[A & J Owen Window Cleaning]

dont waste the time yet on drops do this in feb when everyon has cash in there pockets after the xmas binge do some yourself drop a few off in a local area to you then call back and introduce you to them saying i dropped a flyer off last week and i am hear to introduce my services people want to see you and wat you have to offer them

[dave0123]

i hand deliverd around 700 couple years ago and got around 7/8 customers and 1 upvc clean i thought that was great!

[Stewart01]

I dont like this method, as stated above the round would be to scattered and also you could have problem properties i.e daytime access etc which i would deliberately miss out when out canvassing, whats wrong with just delivering them yourself and then following it up??

I posted 2500 leaflets over the last 5 months which have given me almost 140 new custies in that same amount of time, ive been able to pick the estates i want and have kept the round very tite and all work flows from area to area with minimal travel time.

I think mass leaflet drops in this business are a false economy as is yell.com etc, you need to get out there pounding the streets to acheive real results.

[Crystal-clear]

I dont like this method, as stated above the round would be to scattered and also you could have problem properties i.e daytime access etc which i would deliberately miss out when out canvassing, whats wrong with just delivering them yourself and then following it up??

I posted 2500 leaflets over the last 5 months which have given me almost 140 new custies in that same amount of time, ive been able to pick the estates i want and have kept the round very tite and all work flows from area to area with minimal travel time.

I think mass leaflet drops in this business are a false economy as is yell.com etc, you need to get out there pounding the streets to acheive real results.

Getting 140 new customers out of 2500 leaflets is an amazing result isn't it?