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anthony eton

  • Posts: 41
What is the opposite to undercutting?
« on: July 06, 2010, 04:22:41 pm »
If you give a price that is cheaper than a competitor thats undercutting,but what if you give a price that is more than the competitor and still get the job?A silly question I know but would like to hear your thoughts ,views on this ,Cheers All.Ant. 8)

Sir Squeaky

  • Posts: 8341
Re: What is the opposite to undercutting?
« Reply #1 on: July 06, 2010, 04:26:45 pm »
It means the last guy was crap or you wouldn't have got it, in a nutshell... ;D

Ian Lancaster

  • Posts: 2811
Re: What is the opposite to undercutting?
« Reply #2 on: July 06, 2010, 04:30:05 pm »
Or you're an extremely good salesman, and the custy prefers your service to the one they're currently receiving, even though it may be perfectly adequate.

anthony eton

  • Posts: 41
Re: What is the opposite to undercutting?
« Reply #3 on: July 06, 2010, 04:53:05 pm »
I think its a bit of both,Ian and squeaky,I am a good salesman because I believe in the service I am selling and lucky for me some of the local guys are getting a bit complacent about their standards and reliability.Also I am very very hungry{to succeed}.Best wishes Ant

Sir Squeaky

  • Posts: 8341
Re: What is the opposite to undercutting?
« Reply #4 on: July 06, 2010, 04:54:16 pm »
Good luck to you then. Provide the best service and you'll do fine.

anthony eton

  • Posts: 41
Re: What is the opposite to undercutting?
« Reply #5 on: July 06, 2010, 04:57:23 pm »
Cheers Mr Squeeky,Best wishes Ant. :) 8)

Roy Harding

  • Posts: 1973
Re: What is the opposite to undercutting?
« Reply #6 on: July 06, 2010, 05:34:21 pm »
I have on several occasions been more expensive. As the example below.

I was approached to do a large contract, and was told the window cleaner turned up did an hour and then cleared off. Then came back another day and did another few hours and vanished. But billed them every month £100, I quoted £150 and stated the job would be done in one hit. I have now been doing this job 20yrs.

Roy

 

anthony eton

  • Posts: 41
Re: What is the opposite to undercutting?
« Reply #7 on: July 06, 2010, 05:47:31 pm »
Hi Roy, good example,I am on average about a fiver more than others,say for example a job is 15 I would quote 20 .Yet I would take about twenty mins more to do the job because of my attention to Detail {Little things like detailing with a scrim and checking I am satisfied with my work as I want to be asked back and I would like Customers to refer me to others as I am still building up my round.Best wishes Ant. 8)

DaveG

  • Posts: 6347
Re: What is the opposite to undercutting?
« Reply #8 on: July 06, 2010, 05:53:34 pm »
I have on several occasions been more expensive. As the example below.

I was approached to do a large contract, and was told the window cleaner turned up did an hour and then cleared off. Then came back another day and did another few hours and vanished. But billed them every month £100, I quoted £150 and stated the job would be done in one hit. I have now been doing this job 20yrs.

Roy

 

I hope youve put the price up in 20 years Roy!!

ps Ive also been more expensive on a few occasions and got the job  ;D

Also "undercut " a few times without knowing it..ie quoted a fascia clean the other day at £120 and the custy says " is that all...the cheapest quote weve had so far is £320!!!!!!"
You can't polish a turd

Re: What is the opposite to undercutting?
« Reply #9 on: July 06, 2010, 06:16:43 pm »
Customers rarely choose a window cleaner on price alone. I did a pub today and was told by the manager that the local window cleaner had offered to do it for less. His reply to him was that he was happy with my work even though the price was higher.

I told the manager that I wouldn't be offended if he wanted to use this lad. (He does the whole village and used to clean the pub) The manager chose to stick with me. I do a other pubs for this chain and bill them monthly. It really depends what you offer them. Clean windows are a bonus with some cleaners, so if you do a spot on job you can command higher prices.

Londoner

Re: What is the opposite to undercutting?
« Reply #10 on: July 06, 2010, 06:27:05 pm »
I am nearly always more expensive. Most customers are women and most (all) women are quite illogical. Being nice, friendly, smiling, asking about their holiday, patting the dog, taking an interest in her kids etc make a huge difference to them.

You can charge the earth and do a crap job but if they like you they will keep you. On the other hand if they don't like you it doesn't matter how good the windows look.

anthony eton

  • Posts: 41
Re: What is the opposite to undercutting?
« Reply #11 on: July 06, 2010, 06:31:31 pm »
Hi Mr H2ose,I did my first conny roof the other day,and boy did I get that wrong,I was just finishing off  this 20 quid house, a new cuctomer to me and the chap came out and asked how much to do the con roof . Well flushed with success and greed {joke ;)) I just said 20 quid. It was bogging,it took me an hour and was I thought a bargain price, for him, he was well pleased,and asked me to do the soffits next time in six weeks when I return. I did not give him a price for the soffit job because I said I would consult a colleeg about the price.Four bed detached,any ideas.Best wishes Ant. 8) PS,he the customer drives an DB9 so  he aint short of a few quid.Cheers Ant  :)

dazmond

  • Posts: 23918
Re: What is the opposite to undercutting?
« Reply #12 on: July 06, 2010, 07:49:25 pm »
a few months ago i got a large country house yet i was £40 dearer than there last windy!

mind you the last guy was nearly 70 and missed most of the upper windows out!! :P :P

im actively canvassing work at higher prices from saturday on longer frequencies with all doors/ frames/ sills cleaned as standard and a annual option of fascia/conny roof clean.

im targeting compact 4/5 bedders and large country houses.
price higher/work harder!

4Taz

Re: What is the opposite to undercutting?
« Reply #13 on: July 06, 2010, 07:51:43 pm »
I have on several occasions been more expensive. As the example below.

I was approached to do a large contract, and was told the window cleaner turned up did an hour and then cleared off. Then came back another day and did another few hours and vanished. But billed them every month £100, I quoted £150 and stated the job would be done in one hit. I have now been doing this job 20yrs.

Roy

 

Have you finished it yet??? The other guy was doing it bit by bit as well  ;D

4Taz

Re: What is the opposite to undercutting?
« Reply #14 on: July 06, 2010, 07:54:29 pm »
If you give a price that is cheaper than a competitor thats undercutting,but what if you give a price that is more than the competitor and still get the job?A silly question I know but would like to hear your thoughts ,views on this ,Cheers All.Ant. 8)

Or they are not telling you the last cleaner they had was ten years ago!  ;D

anthony eton

  • Posts: 41
Re: What is the opposite to undercutting?
« Reply #15 on: July 06, 2010, 07:55:18 pm »
Thanks Daz,your input greatly appreciated as per,Cheers Ant . ;) 8)

DaveG

  • Posts: 6347
Re: What is the opposite to undercutting?
« Reply #16 on: July 06, 2010, 09:03:00 pm »
Hi Mr H2ose,I did my first conny roof the other day,and boy did I get that wrong,I was just finishing off  this 20 quid house, a new cuctomer to me and the chap came out and asked how much to do the con roof . Well flushed with success and greed {joke ;)) I just said 20 quid. It was bogging,it took me an hour and was I thought a bargain price, for him, he was well pleased,and asked me to do the soffits next time in six weeks when I return. I did not give him a price for the soffit job because I said I would consult a colleeg about the price.Four bed detached,any ideas.Best wishes Ant. 8) PS,he the customer drives an DB9 so  he aint short of a few quid.Cheers Ant  :)

Hi Ant , as a rough guide I go for £25- 30 a side  :)
You can't polish a turd

anthony eton

  • Posts: 41
Re: What is the opposite to undercutting?
« Reply #17 on: July 06, 2010, 09:16:10 pm »
Hi Mr H, that sounds good{for me} is that the going rate then,cos you know Im new to all this and pricing jobs is a bit of a headache. :-[ Regards Ant. 8)

DaveG

  • Posts: 6347
Re: What is the opposite to undercutting?
« Reply #18 on: July 06, 2010, 10:10:45 pm »
Ant, the going rate is whatever you can get away with!! Once you get used to them you will be able to estimate how long it will take and multiply by what you want to earn per hour,,but the "£25-30 a side rule" has always worked well for me.
You can't polish a turd

anthony eton

  • Posts: 41
Re: What is the opposite to undercutting?
« Reply #19 on: July 07, 2010, 12:55:40 am »
Okydoky,Mr H,thanks for your valuable{just got back from the pub} input<best wishes Ant. ;) 8)