Quote from: Ian W on December 17, 2007, 11:31:51 amSaying you are fully insured isn't a desperate sales pitch - saying others are not is a desperate pitch! What works works, it is 100% true many window cleaners are not insured, if you are then thats good, but you have to remember many are not, people on here either are insured or they would lie about it IMO as they would get slated big time, if anyone uses this for marketing then fair play to them, the people that dont have site or or worried have the problem again IMO
Saying you are fully insured isn't a desperate sales pitch - saying others are not is a desperate pitch!
I can understand why you're annoyed but I would have to agree with this company's website. Here in Aberdeen we are required to have a license from the council. However, an estimated 2/3rds are working without a license. One of the main reasons IMO is that the council checks to make sure you have the relevant insurance. This leads me to believe that there are a great many w/c's working without the insurance.Also, people who employ w/c's often do not have employers liability insurance as it costs a fortune, £1000 minimum in my experience. They get PL insurance for them and then try and make out that their workers are self employed. They won't get away woth that if anything goes wrong though. The worker's family will sue the employer and will argue that he was actually employed. MASSIVE RISK!SLWCN is trying to enforce the license which will have the effect of enforcing the insurance as well. This is one of the major benefits of the licensing scheme IMO
I don't think that "fully insured " is a desperate sales pitch. In fact quite the reverse. Rather than criticise it we should copy it.Basically, the statement is true, most window cleaners don't have insurance, neither do they pay tax etc etc.So anything that make us stand out from the crowd is good. Big it up. Maybe not the same style of confrontational finger pointing, but get the message across.I am going to get my new van signwritten when it comes and I am tempted to include fully insured in the blurb.