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jamesjames

  • Posts: 91
Approaching commercial business
« on: April 14, 2007, 07:42:39 am »
Hi Guy,s. what is the best way off approaching commercial clients?

 1 . Should I send letter and wait for a reply?.
 2 . Should I send letter and follow up with a telephone call?.
 3 . Should I send letter and follow up with a personal visit?.
 4 . Should I put prices on my letter?.
 5 . Should I not send letter and just visit?.

Peoples different opinions would be great.

Regards
James

capital-services

  • Posts: 61
Re: Approaching commercial business
« Reply #1 on: April 14, 2007, 08:08:35 am »
In the first instance go to office's, ask at reception for a complement slip and the name of the facilities manager, then walk away.

then you can either phone or write a letterfor eg...

Dear (you will have the name)
May I introduce myself and my company to you.

the purpose of this letter is to inform you that we have one or two new developments within our service range that may be of interst to you.

I obviously have no idea at this stage if this is the case, so I will be telephoning you within the next 7 days to see if we may be able to fix up a very short meeting where I can explain in more detail our latest service range

I look forward to speaking to you.

Yours sincerely


Your Name

You can find all this and morein a book called selling to win by Richard Denny
I have found this book to be profitable.
Dennis
www.capitalservicesltd.co.uk      Professional Facilities Solutions

Chris34

  • Posts: 35
Re: Approaching commercial business
« Reply #2 on: April 14, 2007, 10:59:31 am »
I've bought that book a few months ago.  I haven't had a chance to use the tips and tricks yet as I haven't started my business (in a few weeks I will have) but the book was an excellent read and seems to make a lot of sense. 

Dennis you say that the books profitable, well did you find that the book drastically changed the amount of sales and appointments that you got or did it just make the process of getting the sale easier?


capital-services

  • Posts: 61
Re: Approaching commercial business
« Reply #3 on: April 14, 2007, 11:08:37 am »
The book gave me the confidence to just go out and do it.
Its not always successful, but keep trying and it will bring in results.
Dennis
www.capitalservicesltd.co.uk      Professional Facilities Solutions