[md_cleaning]

Was just wondering what peoples thoughts on this are, is it better or worse than yellow pages and thompsons?
Dave

[COLIN BRIGHT]

 AD IN B.T BOOK HAS NOT BROKEN EVEN YET

SAME AD IN Y.P 4.5 TO 1 RETURN

THOMSONS  LOCAL   ABOUT A 2.5 TO 1 RETURN

HOPE THIS HELPS


P.S YELLOW PAGES COSTS TWICE AS MUCH AS B.T BUT THERE IS A HUGE DIFFERENCE IN JOBS AND RETURNS

[cleaning co]

ive allways found  thompson book the best get about 5-6 week  but  yellow pages 1 a fortnight

[md_cleaning]

Thanks for comments, just wondered how people were gettung on with it as a recent addition to directories, but it appears hardly anyone uses it.
Dave

[HQCS (John Kastrian)]

Had a call from bt today,told them my advertising budget was already spent.
Yellow pages is only good for toilet paper,they are useless,never again.
Going in Thomson this year.-John

[md_cleaning]

John, Thompsons is quite good round here, yellow pages cover to big an area round here and are bloody expensive.
Dave

[HQCS (John Kastrian)]

Thanks for that Dave,all we got from yellow pages was hundreds of calls from parasite companies that yell had sold our details on to.
They couldn't get our ad right and even after months of trying still printed it totally wrong,they are nothing but a load of bankers
So far the service received from the Thomson rep is excellent and they got it right first time,can't wait to see it in print.
The rep has promised that our details will not be sold on,so I will hwe his short and curlies if he does.-John

[COLIN BRIGHT]

I CAN'T BELIEVE WHAT IF READING ABOUT YP.

I GET A GREAT RESPONCE FROM IT

[scott2bclean]

Hello

BT's admin was attrocious but they seem to have sorted this out this year.

I am in their classified section since about november and have been satisfied with the response so far.

Like Colin I dont find the general negative critisism of yellow pages fits with my experience.

I think that much depends on the area that the directory covers, and the number of competitors.  If there are several/many pages in your advertising category then it is easy to get lost unless you can make your ad stand out- size -colour - shape etc.

Also the concept of a 3 in 1 directory is relatively new so it will take time for the public to become used to it.

It is also easier to shoot the messenger sometimes rather than ask whether the message is right.

I am happy with BT and Yell don't have the option of Thomsons.

Regards
John

[Alan Brooker. Aqualink Carpet Care]

Current years directories are the last with Thomson and BT.
Both have cocked up my ads for two years running. BT even lost my signed proof and decided to make up the ad based on one from two years previous in YP.
You get what you pay for.
Thomson waste a lot of money advertising that they're better than YP. SAYS WHO? Thomson ad not broken even for two years. Not much better for BT.

YP etc keepin me on my toes.

[cleaning co]

really strange the diff reponces people get aint it,i find yellow pages crap, tompson really good  even though they are same ad