The predictably irrational book started off well then sank in it's own experiments, the results of which where, how shall I put it, ah yes, totallypredictable.John
by running two or three levels of spec's you let the prospect fit to their price range. example is, bronze, silver, gold.
Quote from: ian harper on January 19, 2012, 07:04:56 amby running two or three levels of spec's you let the prospect fit to their price range. example is, bronze, silver, gold.NO! NO! NO!Go for Silver, Gold, Platinum. NO ONE will buy bronze, ever, but they'll be quite happy to buy silver.